The 7 Best Landing Page Builders For 2022

Generating measurable prospects is critical for driving profits.

But you can’t generate product sales if your landing pages really don’t transform.

Landing webpages perform a very important purpose in segmenting, iterating, and eventually optimizing the user expertise to make improvements to campaign functionality.

Below are 7 of the finest landing page builders out there, and why every a single is well worth checking out.

1. Unbounce – Most effective For CRO

Unbounce is in a league of its personal for optimizing site visitors.

Numerous characteristics aim particularly on conversion fee optimization. Moreover, over 100 and 25 pre-manufactured responsive templates exist.

Environment up a number of landing web site variants to gauge overall performance is effortless with Unbounce.

Even so, one of the most powerful options Unbounce features is the AI-driven characteristic termed Good Targeted traffic.

Smart Targeted visitors applies dynamic visitor characteristics to redirect website traffic to the best changing landing website page variant.

The algorithm features quite a few attributes such as person location, product form, and demographics.

Unbounce also has decide-in e-mail popups and sticky banners to incentivize users to post an email that can link to your e mail system of preference.

In addition, if you are functioning paid site visitors, you can use one more beneficial feature referred to as dynamic textual content alternative.

Dynamic text substitute rotates the textual content on your landing web pages to develop a customized user knowledge for person segments from paid media.

Far more than 15,000 businesses use Unbounce.


  • Very simple to use drag and fall functionality.
  • Dynamic text substitute for SEM campaigns.
  • 125+ templates driven by AI know-how.


  • No solution to insert customized classes to CTA buttons.
  • Only quality plans incorporate redirects and integrations.
  • Higher finding out curve than other rivals.

2. Clickfunnels – Very best For Driving Revenue Leads

ClickFunnels focuses on the total funnel experience by means of segmented landing webpage experiences.

Producing landing webpages that emphasis on upselling, cross-selling, and down-marketing is seamless with Clickfunnels.

The key differentiation between ClickFunnels is the amount of product sales-targeted capabilities, pre-manufactured landing webpage funnels, and education presented to entrepreneurs.

Russell Brunson, a hugely seasoned direct response marketer, started ClickFunnels. Russell made an effortless-to-use, hugely adaptable landing web site builder that can generate sales sales opportunities.

Some of the finest attributes ClickFunnels presents:

  • Membership Funnels.
  • Webinar Funnels.
  • Checkout funnels

And considerably a lot more.


  • Explicitly made for building qualified prospects, nurturing potential customers, and closing leads.
  • A number of Pre-constructed funnel methods.
  • Cost-free and paid coaching functions from top-tier entrepreneurs.


  • In comparison to rivals, it features less customization selections for landing webpages.
  • Developing unlimited funnels will call for a superior month-to-month rate for most little enterprises.

3. Wix – Best For Newbies

Wix has thousands and thousands of consumers worldwide for a rationale.

The Wix platform is effortless to begin constructing excellent-looking internet sites and landing webpages.

In addition, Wix has the most affordable understanding curve on the record owing to its extremely intuitive drag and fall person interface.

The finest element about making use of Wix is the no cost pricing earning it the most practical alternative for people who want to get their feet moist.

Wix also integrates with about 50 payment solutions.

In addition, if you are concentrated on ecommerce, you can generate ecommerce landing pages to endorse special deals and showcase new products.

Wix also features heatmaps to support improve the consumer knowledge to boost your conversion price.


  • Free to get commenced.
  • Numerous pre-created templates.
  • A number of integration possibilities.


  • Restricted command for more sophisticated choices.
  • Advertisements for the no cost selection.
  • Non-brandable domain identify except you upgrade.

4. Change Package – Greatest For Driving E-mail Signups

Convert Kit presents robust electronic mail journeys, but its landing web site builder is also planet-class.

Receiving began is also absolutely free.

Templates are hugely customizable and visually beautiful.

On top of that, Convertkit presents hundreds of photos from a partnership with Unsplash.

The most important promoting level of Convertkit is the seamless automation integration with 3rd-occasion resources.

In addition, segmentation tagging can create systems to personalize messages to enhance your conversion charge.


  • Cost-free to get started off.
  • 1000’s of images to use free of charge.
  • Many integration possibilities.


  • A/B testing is confined.
  • The analytics can be much more in-depth.

5. Divi – Ideal For WordPress

Divi is a WordPress topic, so making a landing web page on-web-site is basic. The Divi web site builder was created by Elegant Themes.

Divi features an extensive library of large-high-quality templates, effective content editing applications, a plugin, and a break up-tests optimization device identified as Divi Leads.

Making landing pages is essential, but iterative tests will increase your odds of good results.

For example, a recent exam done by Groove amplified conversions on a landing web site by 100%.

By applying Divi Leads, you can create and check with tiny to no effort and hard work.


  • Superior-high quality templates.
  • Flexible pricing alternatives.
  • A/B split tests abilities.


  • Divi has a understanding curve owing to all the options available.
  • Limited help.

6. Instapage – Most effective For Agencies

Instapage is comparable to Unbounce, supplying highly customizable characteristics for landing web page development.

In addition, it features 80 high-good quality templates.

If you want to develop a landing web page from scratch or edit a person of the eighty templates, the drag-and-fall landing web page builder presents strong functions which include things like:

  • A variety builder.
  • Customizable widgets.
  • Integration possibilities.

Instapage also contains a useful element termed Instablocks.

Instablocks allows you to produce reusable landing webpage belongings that you can import into any of your earlier landing internet pages.

Organizations that require to develop many landing webpages for purchasers will obtain the Instablocks attribute will assistance cost-free-up bandwidth.

In addition, heat maps and A/B screening assist boost conversion level optimization.


  • Reusable webpages.
  • Developed-in heatmaps.
  • A/B testing.


  • Visitor limitations.
  • Reporting is confined.

7. Kickofflabs – Ideal For Marketing Pushes

Kickofflabs is superb for marketing endeavours on landing webpages.

You can substantially enhance your conversion price by advertising and marketing contests on landing webpages.

Contest CTAs have a 3.73% increased conversion charge when in contrast to other CTAs.

In addition, Kicklabs can set up viral giveaways, sweepstakes, and solution launches with minor to no effort.

Kickofflabs gives you the choices of controlling the following:

  • Pre-start waitlist.
  • Bonus entry sweepstakes.
  • Leaderboard giveaways.

And a great deal additional.

The landing website page builder is intuitive and demands tiny to no finding out curve to established up promotions.

Kickoff labs also supply an SMS solution to lengthen your arrive at offline for giveaways.


  • SMS integration selection.
  • Multiple contest selections.
  • Pre-start waitlist.


  • Pricing is highly-priced for bigger trafficked internet websites.
  • Confined template options.


Dependent on what your principal concentration may perhaps be for generating a landing web page, the system you choose will have differentiated operation.

There is no proper or incorrect response to which landing page builder you should use.

Each system has strengths and weaknesses.

To weigh your possibilities, look at your finances and organization goals and which platform is the most intently aligned to your needs.

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